San Francisco chef and restaurateur James Chu has had his ample of careful foodies.
That's why he acquaint a snarky assurance directed at the captious eaters who affronted him to the point that he briefly shuttered So Restaurant in the city's MoMa neighborhood.
"We're bankrupt because of you customers. Yes, we use MSG! We don't accept in amoebic food. And we don't accord a s--- about gluten-free," the assurance reads.
Apparently, Chu is fed up with aggravating to amuse every distinct patron's accurate demands, abnormally back there are added gluten-free and non-MSG eateries in the Californian city, according to bounded media.
The chef-owner gave WABC an archetype of the blazon of battle that led him to booty a stand.
"The additional guy came up to me and said, 'The aphorism is, if we don't like it we don't accept to pay.' And as he absolved out he started cursing at me and that's back I went poof," he told the bounded ABC affiliate.
The assurance set off a media firestorm with bodies lending their abutment to both sides. Many aggregate his annoyance with hard-to-please diners while others anticipation alienating abeyant barter was a poor business move.
The additional guy came up to me and said, 'The aphorism is, if we don't like it we don't accept to pay.'
Ultimately, he swapped it out for a added adept bulletin that now adorns the window.
"We assignment adamantine to amuse everyone, but we apperceive we can't. So if you're a adamantine to please, amuse aloof about-face about and go about else. Thanks!" the new assurance reads.
The altercation has not aching business and supporters accept been bushing the seats back it hit the news.
A few SO Restaurant barter gave their two cents to WABC about area diners should absorb their money.
"There are a ton of places to go to get gluten chargeless or non-MSG. There's no acumen to about-face about and go afterwards a guy aggravating to run a business," one man said.
Another added, "I anticipate anybody knows that best Asian restaurants accept MSG and are not gluten free."
mwalsh@nydailynews.com
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